• 5 Things Atlantic City is Doing to Reverse Slide

     
    POSTED July 31, 2014
     

Striving to improve the resort’s prospects - especially after multiple casino closings, five specific areas of improvement became the focus of gambling operators, government officials and regulators of Atlantic City. Conventions, better self-promotion, diversification, internet gambling and deregulation promise a better Atlantic City.

Meet AC, the Atlantic City based marketing group is focused on recruiting businesses for conventions and meetings. Caesars Entertainment is building a $126 million convention center next to Harrah's to complement the existing Atlantic City Convention Center. The city also is focusing on free public events, all unrelated to gambling, such as beach concerts with Country music stars Blake Shelton and Lady Antebellum, a daredevil aerial show, sand sculpting contest, beach volleyball tournament and the Miss America "show us your shoes" parade.

Supported by Gov. Chris Christie and the state’s five-year turnaround plan, the seaside resort also plans to benefit from the positive press created by the Atlantic City Alliance. The Alliance plans to repurpose casino funds for the “Do AC” campaign, which showcases everything the city has to offer outside of gambling.

With new restaurants, nightclubs and amenities, visitors of AC will find more diverse options, including more noncasino properties. Resorts Casino Hotel, The Quarter at Tropicana and The Pool at Harrah's, The Walk shopping outlet and The Miss America pageant are all examples.

Finally, revenue is still planned through casinos, based on internet gambling and reducing casino regulations. Internet gambling strives to entice people to the brick-and-mortar casinos through special deals and marketing offers. The reduced regulations will save money for casinos, plans that were approved by state officials.

MeetAC.com reports that Atlantic city is closing out a successful 2021 convention season, welcoming three events during December. The  Action Expo has returned to the Atlantic City Convention Center for its 18th successful year of bringing together top manufacturers, retailers, reps, gurus and groms in action sports and youth culture For the 2021 trade show, Action Expo is gathering over 300 action sports brands and approximately 600 retail buyers and decision makers.

 

Halloween may be around the corner, but Atlantic City is enjoying an October that’s anything but spooky. After a successful MEDCO Customer Show at the start of the month, the Atlantic City Convention Center is welcoming four events through the remainder of October.

 

On September 1, over 1,500 businesses across the country illuminated their buildings with red lights to draw attention to the devastation that the live events and performance art industries have faced as a result of the COVID-19 pandemic.