• CRDA Approves a Number of Summer Measures

     
    POSTED April 27, 2015
     
    Photo credit: Courtesy of DO AC

Last week, the Board of the Casino Reinvestment Development Authority approved several measures at its meeting, including the installation of more LED bulbs, added security cameras along the entirety of the boardwalk, the funding of summer activities and help with the restoration efforts of the Midmer Losh organ at Boardwalk Hall.  

“The CRDA's unwavering commitment to Atlantic City’s "Clean and Safe" initiative is again demonstrated by this effort, which brings an integrated system of high-resolution video cameras to the boardwalk corridor and adjacent city streets,” says Lt. Col. Tom Gilbert, commander, Atlantic City Tourism District. “Facilitating uninterrupted real-time viewing access, the cameras will provide the Atlantic City Police Department with an invaluable layer of 24/7 vigilance as it safeguards the thousands of visitors that come each year to enjoy the iconic boardwalk, beaches and attractions.”

The board will help with summer entertainment through a public/private partnerships agreement with the Atlantic City Alliance that will provide $1,355 million in funding. This will give the area free, live entertainment such as the CRDA’s Summer Concert Series and the Chicken Bone Beach Jazz Concert Series.

“This grant gives the Atlantic City Alliance funding for Boardwalk entertainment and beach concerts,” says Jeff Guaracino, executive director, Atlantic City Alliance. “With it we are able to begin the work to pursue summer-long entertainment on the beach and Boardwalk, which includes potential acts/concerts at Kennedy Plaza and on the beach.”

Among others, the board approved a fund reservation of $141,000 to Public Producers, in association with Riverview Studios, to produce a six-episode television series that will showcase top performers visiting the Atlantic City area in a talk-show format. They will be filmed on location at area hotels, casinos and more. 

Atlantic City

Last year was the highest grossing ever for the United States commercial gaming industry.* Meeting planners who hold gatherings at casinos may just feel like they’ve hit the jackpot, too. Casino-based events provide one-stop convenience—the amenities of convention centers and bountiful hotel rooms, plus activities, dining, and nightlife. 

 

Doreen Guerin grew up an Air Force brat, living in Texas, Louisiana, and later England and France. When she was 13, her parents moved to Queens and, Guerin says, “I’m a New Yorker through and through.” That’s apparent from her accent as well as her dedication to the Javits Center, where, as the senior vice president of sales and marketing, she oversees the booking and event-related operations for more than 170 events each year. 

M+E: What fueled your interest in working in the conventions industry?

 

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