A study on the important of social media in the meetings and events industry conducted by American Express Meetings & Events found usage of social media has increased in the industry, and about 45 percent of planners see the value in online engagement. Neemah Persad-Celestine is an executive of Hyatt Regency Trinidad, and responsible for all Hyatt Regency Trinidad’s social media, understands this and is an advocate for using social media in all aspects of planning.
The Greater Wildwoods Tourism Improvement and Development Authority just became even more connected with its visitors.
Early last week, the CVB launched a free mobile app for the area.
The one-touch easy access app provides information on entertainment, places to stay, restaurants, shops and feature an events calendar. Even more fun is the Wildwoods Earth Cam (a 24-hour webcam), a 10-day weather forecast, ocean tides, ocean temperatures, contest information and the destination’s comprehensive vacation planner and guide.
Visit Philadelphia has been ranked third on a U.S. city list of social media engagement based on a study done by independent social media agency Sparkloft Media.
Cities that topped the organization were Las Vegas and Los Angeles. Results were based off of liking, sharing and commenting on posts. Visit Philadelphia was also ranked fifth in numbers of fans and followers.
While Visit Philadelphia ranked third, it did beat out its direct-market competitors—New York, Washington D.C., Boston and Baltimore—on Facebook and Instagram.