A collage of greens blends together to form a diverse terrain across the Garden State. There are wild meadows and hemlock forests that span the Kittatinny Valley, tall saltmarsh grasses that frame Cheesequake Creek, sandy Pine Barrens stretching across the south and glistening waves that comb the coastline. There's a lot of beauty across New Jersey, and professionals and venues in the state are advancing in steps to ensure the meetings and events they host preserve and celebrate it.
New Jersey Meetings + Events
If you’re considering a career as an independent event planner, the time is right. According to the U.S. Bureau of Labor Statistic’s Occupational Outlook Handbook [OOH], event planners are in high demand. In 2012, the OOH predicted the field would grow at a rate of 33 percent over the decade, “much faster than the average for all occupations.” Here, industry experts—four event planners, a professor, and a financial advisor—offer up their tips, experience and wisdom for making your venture a success.
STEP ONE: A BUSINESS PLAN
Looking for a small-town atmosphere where you can experience the best of the big city? With a population of just more than 12,000, Red Bank, located on the southern bank of the Navesink River, is a noted social and commercial destination filled with boutiques, designer clothing and home stores, parks, restaurants and much more. It also boasts the oldest ice boating club in the United States.
New Jersey is a sports lover's dream, hosting home games for the NFL’s Giants and Jets, the NHL’s Devils, thrilling horse racing, motorsports and other sports-related entertainment like the Harlem Globetrotters, WWE Wrestling and the National Cheerleading Competition.
What some may not know is that they can have meetings and corporate events in the same venues—and grounds—where superstar athletes compete.
Boxed lunches are big, and we're not talking about the nondescript packages with a standard sandwich and chips you used to get on school trips. Just about any caterer who works with corporate or nonprofit clients is bound to offer boxed lunches on the menu, often with high-quality ingredients and a good measure of creativity.
The Orlando resort makes planner's dreams come true.
It’s no secret that events held in a special setting are more likely to be memorable. Waterloo Village provides event planners with extraordinary scenery—and more; the history of Waterloo Village dates back to Colonial times. Located on the Musconetcong River in Allamuchy Mountain State Park, this 18th-century town boasts a working mill, general store, blacksmith shop, an active church and numerous historic houses.
What exactly is social responsibility, how does it become part of who we are as individuals, and how can it become widely embraced in the meetings and events industry? Social responsibility is an ethical/ moral framework which suggests that any individual or organization has an obligation to do something that can benefit society at large. It can be something as simple as preserving the ecosystem we live in to make the future a better place for generations to come.
Every meeting planner knows that even the most dynamic, impactful and talked-about meetings in a planner’s career can hardly be considered successes if they went massively over budget. Since A/V plays such a large role, planners should seek to work closely with their A/V supplier to make sure a rational technology budget is in place.
Have you heard of conscious capitalism? Capitalism isn’t inextricably tied to greed; it’s also about buying power and turning consumer spending into charitable giving. If you’re familiar with Tom’s Shoes, the one-for-one model that pairs a purchase of shoes with a donation to a needy recipient, you’ll understand Hotels for Hope. This company’s tagline is “Book rooms.