The Greater Newark Convention & Visitors Bureau has partnered with 10 airports that offer direct flights to Newark to help familiarize travelers with the city.

“Until recently, not much was known about Newark outside of the airport, and our marketing department saw an opportunity to introduce a global audience to all that’s happening here,” says Michael Davidson, executive director, GNCVB. “It’s a big win for the CVB and a win for our airport partners, driving business in both directors.”

Under this new Airport Exchange program, airport partners spotlight Newark in a number of ways, while the GNCVB promotes direct travel routes to those destinations through social media and the Getting Here section of Newark Happening—the CVB’s website

Partners include Bozeman Yellowstone International Airport in Belgrade Mont., where Newark promotions can be found on street pole banners and rack cards; Sarasota Bradenton International in Sarasota, Fla., features Newark on Sarasota’s website; and at John Wayne International Airport in Costa Mesa, Calif., where messaging on terminal monitors is posted.

“We are thrilled that airports were willing to work with us on an out-of-the-box approach to destination marketing,” says Lauren Hall, marketing director, GNCVB, “and hope that it will be a huge success for all parties. 

As the spread of the novel coronavirus continues to put immense pressure on the U.S. health care system and the people who keep it running, the American Hotel and Lodging Association is working to connect hotels with health workers who are struggling to find housing.

 

With the onset of the coronavirus pandemic, most people are working from home. Many are social distancing or quarantining with their children, who have transitioned to online classes. Restaurants, bars, coffee shops, offices, stores and so much more have been temporarily shut down in many states, affecting daily life in the most unexpected of ways.

 

The Centers for Disease Control and Prevention on Sunday recommended that all gatherings of more than 50 people be cancelled or postponed for the next eight weeks, in order to prevent the spread of the novel coronavirus, COVID-19. The recommendation covers events like parades, concerts, festivals, conferences, sporting events, weddings and more.