• Philadelphia Convention & Visitors Bureau Hires New Executive Director of Tourism

     
    POSTED January 29, 2017
     

The Philadelphia Convention & Visitors Bureau has announced the appointment of Svetlana Yazovskikh to the position of executive director of tourism. Yazovskikh has been with PHLCVB for nine years; her most recent position was the senior international tourism manager.

“I am extremely pleased that Svetlana has accepted our offer to lead the PHLCVB’s tourism team,” says Julie Coker Graham, president and CEO, PHLCVB. “Her commitment to Philadelphia and our customers is unmatched.”

Yazovskikh began her tenure at the PHCLVB as the international tourism manager, where she was in charge of sales and marketing initiatives for the organization’s many markets. She has been a major factor of the growing overseas visitation to the city.

“I’m honored to be assuming this position at such an exciting time for our city,” says Yazovkikh. “Philadelphia has hosted two global events—a Papal visit and the DNC—that drew media form all around the world.”

On top of overseeing the tourism team, Yazovkikh will be in charge of the activity of seven representation offices: China, Denmark, India, Italy, France, Germany and the UK. She is also in charge of the PHLCVB’s strategic partnerships with Brand USA, Expedia and ESPN International.

Philadelphia welcomed more than 638,300 overseas visitors in 2015, which generated $982 million within the region. Yazovkikh graduated from Temple University with a bachelor’s degree in strategic and organizational communication, public relations. She is also an American Bus Association certified Travel Industry Specialist.

If you want to be sure your meeting in the Northeast will strengthen team bonds, consider holding it at Cliff House Maine. Nestled on 70 acres atop Bald Head Cliff on the southern coast of Maine, the luxury property offers 226 guest rooms, including 40 suites, an adjacent 18-hole golf course, and 25,000 square feet of conference and meeting space that can accommodate up to 300 attendees. Venues include the Atlantic Ballroom, with its double-height panoramic windows offering endless views of the Atlantic Ocean.

 

Last November, New York Governor Kathy Hochul announced a comprehensive $450 million “Bring Back Tourism, Bring Back Jobs” recovery package to support New York’s hard-hit tourism sector. Part of that package is a $25 million “Meet in New York” grant program that focuses on venues and events that generate and support business-related travel. “This holistic approach to visitation recognizes the spending habits of business and convention travelers for overnight stays, food, and activities,” the governor’s press office noted.

 

After having closed its doors in November 2019 for an extensive renovation, The Pridwin Hotel & Cottages on Shelter Island, New York, is accepting reservations beginning July 15. The 49-room luxury property, which dates to 1927, will be reopening under the ownership of a collaboration between Cape Resorts, a hospitality investment and management company specializing in adaptive reuse and historical preservation of resort properties, and the Petry family, who has owned and operated the resort since 1961.