United Airlines and OTG Management have started renovating the dining and retail experience at the airline's hub at Newark Liberty International Airport and will offer more services and amenities for United's customers. Technology, dining and design will all be elements of the overhaul.
"Travelers today want the same high-quality dining and shopping choices in the airport that they have at home," says Kate Gebo, United's vice president of corporate real estate. "In collaboration with OTG, United is creating a customer experience at Newark Liberty that will provide exceptional food, beverage and retail options with the comfort and high-tech amenities that our customers have come to expect."
The $120 million capital investment for the project will be provided by OTG, which was selected by United to take charge of the project
Technology: For increased convenience there will be almost 6,000 iPad tablets available for travelers to use free of charge to track a flight, order food, and purchase travel amenities for delivery directly to their seat in the terminal, all while browsing the internet. After the redesign power will be readily available with over 10,000 outlets and USB interfaces accompanying the new terminal seating.
Unique Dining With Local Flavor: The new area will feature more than 55 new dining venues. The dining options are intended to allow travelers to experience a variety of cuisines and style. Fresh, locally sourced ingredients and regional and local dining experiences will be the highlights of menus at all price points.
Trendsetting Design: With an eye for beauty and free flowing spaces architects and designers will also transform the physical interior of the terminal.
"Our goal in partnering with United at Newark Liberty is to put the customer first by creating an environment that is inviting and engaging," said Rick Blatstein, CEO of OTG. "Ultimately, the time spent inside of an airport is very much a part of the journey, and our team envisioned an experience that would appeal to all customers and complement the United brand from terminal to aircraft."
Customers will begin seeing immediate improvements in November, when temporary restaurant locations pop up to offer a taste of what's to come. The full experience is expected to be phased in over the next 18 months.